Nation’s Top Fashion Designers Manish Malhotra,Neeta Lulla,Anamika Khanna ,Babita Malkani ,Archana Kochhar,Namrata Joshipura,Komal Sood,Riya Kodali shine at India Leadership Conclave Power Brand Editions.
The fashion industry is predicted to change as much in the next ten years as it has over the last 100. Consolidation, computerization and globalization are the major disruptions of today, and will continue to be as they morph and change. Fashion designers are at the forefront of these disruptions.Arguably, designers are artists. Today, a new dichotomy between artist and technician lies at the heart of issues surrounding the new role of the designer. The fashion designer now occupies a space between creative, technician and merchandiser, a framework and skill-set imposed by an increasingly competitive and demanding marketplace.The biggest pressure on designers, according to the Lectra/CFDA survey results, relates to speed to market: getting collections out quicker and quicker to continually renew the in-store offer. Consumers, at least those of…